Sunday, November 25, 2012

Advertisement vs Propaganda

At first glance advertisement and propaganda may appear to be the same thing. However, after closer investigation there are some differences that deviate the two topics. The common goal of both advertisement and propaganda is to persuade consumers about a topic or thing. That being said the topic is usually different depending on if you are dealing with advertisement or propaganda. For example, advertisement is generally when you are trying to convince a consumer to buy your product. You present the consumer with facts that will show how the product or action will better their lives. In addition, advertisement is usually associated with material items. In contrast, propaganda generally consists of a distorted message/facts that have been designed to make people think a certain way. Propaganda is also generally associated with polotics and religion.

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